Thursday, July 27, 2006


I don't ever recall seeing a TV ad for a museum exhibition in Washington, DC. Perhaps it is because our region is such a magnet for tourists, and a lot of the foor traffic that visits our museums are, uh, visitors to the area -- that museums feel that there's no need for TV ads.

But just saw some new TV ads here in Colorado:

The Denver Art Museum wants to spread the word about the upcoming opening of its Frederic C. Hamilton Building. The major expansion was designed by world-renowned architect Daniel Libeskind and has been under construction for more than four years.

The ads, designed by the Integer Group Denver, urge consumers to check out the new $90.5 million building, as well as what's inside.
Read the Denver Post story here.