National Endowment for the Arts
(NEA) Chairman Jane Chu announced plans to award 66 Our Town grants
totaling $5.073 million and reaching 38 states in the Our Town program's
fourth year of funding. Gateway Community Development Corporation(CDC) is one of those recommended organizations and will receive $100,000 to fund Phase 3 of the Art Lives Here
initiative. The goal of Art Lives Here is to boost vibrancy in the
Prince George's County Gateway Arts District using a mix of short and
long term projects to support existing small businesses, attract
commercial in-fill, prepare for the next round of commercial
development, and further strengthen our diverse and streetwise creative
communities. In Phase 3, the initiative will launch a Creative
Enterprise Incubator in the prominent retail space of the Artspace
Artist Lofts on the Mount Rainier circle.
This
year's Our Town projects demonstrate again that excellent art is as
fundamental to a community's success as land-use, transportation,
education, housing, infrastructure, and public safety, helping build
stronger communities that are diverse in geography and character. Our
Town funds arts-based community development projects in a way that is
authentic, equitable, and augments existing local assets. Since Our
Town's inception in 2011 and including these projects, the NEA will have
awarded 256 Our Town grants totaling more than $21 million in all 50
states and the District of Columbia.
The
Creative Enterprise Incubator will convert a long under-utilized
commercial space at the Artspace Mount Rainier Artist Lofts into a
vibrant hub of activity to serve arts-related and retail businesses and
provide a comprehensive set of resources that will enhance opportunities
for the creative economy to thrive. Purpose-built for arts usage, the
available space includes 4,000 square feet of open and flexible gallery
storefront, room for a mix of private commercial artists studios and
offices, a large classroom space, and a residents' gallery. Artspace
will build out the space and a committed team of partners, artists,
professional arts managers and business leaders will equip the incubator
with a self-sustaining structure that brings a curriculum, services and
resources to the Gateway Arts District's creative communities.
"Gateway
Community Development Corporation demonstrates the best in creative
community development and whose work will have a valuable impact on its
community," said Chairman Chu. "Through Our Town funding, arts
organizations continue to spark vitality that support neighborhoods and
public spaces, enhancing a sense of place for residents and visitors
alike."
Art
Lives Here (ALH) began with an NEA grant of $50,000 to Joe's Movement
Emporium to focus on artist-driven strategies to support small business
development in Mount Rainier's historic but distressed town center. In
phase I (June 2012-June 2013) the initiative (a) engaged citizens
through participatory public arts projects; (b) facilitated partnerships
to place competitively-selected arts projects in under-performing
storefronts to enliven the space and attract locals and visitors
downtown; (c) hosted Soup Nites where local donations were matched 10:1
to support creative business developments; and (d) established a
downtown arts season and visibility campaign that swirled public art,
social media, street marketing and multimedia into the stock of existing
events.
Designed
to progress in seasons and up the Gateway corridor, phase 2 was funded
with $240,000 by ArtPlace America to Joe's Movement Emporium (July
2013-December 2014) to continue the visibility campaign developed in
phase I and to extend it to neighboring towns in the arts district with
projects based on the Mount Rainier pilot. In phase 2, the ALH
initiative is: (e) hosting Better Block projects in Brentwood and North
Brentwood near two active Redevelopment Authority sites; (f)
competitively funding pop-up installations and performances woven into
existing arts district events; and (g) working with local multimedia
professionals to produce a series of artist profiles and spark a
multimedia production micro-industry. ALH partners have also undertaken
smaller scale urban design projects, including: (h) commissioning a
series of 30+ place-making murals throughout the arts district; (i)
locally producing boulevard signage for businesses and art spaces; and
(j) public works projects around storm drains in partnership with the
Department of Environmental Resources. Partners for ALH phase 2 include Art Works Now, Gateway CDC, Hyattsville CDC, Joe's Movement Emporium, Maryland-National Capital Park and Planning Commission, Prince George's African American Museum and Cultural Center, Prince George's Arts and Humanities Council, and Red Dirt Studio.
"Through
the Art Lives Here initiative, our team has strengthened its economic,
social, and political ties, already attracting more positive attention
to the Gateway Arts District," said Gateway CDC Executive Director Carole Bernard.
"With a new round of long-awaited arts-integrated facilities through
the two-mile stretch of historic U.S. Route 1, our four large mixed-use
development projects over the next 36 months will bring new density, new
businesses and an anticipated increased interest in property in the
corridor. At this exciting time in the arts district's history, we need
to focus on our local businesses and creative communities more than ever
and form collaborative infrastructures for new creative enterprises
that will enhance opportunities for continued economic growth and
sustainability."
"The City of Mount Rainier is pleased to partner with Gateway CDC on phase 3 of Art Lives Here," said Mount Rainier Mayor Malinda Miles.
"By activating a commercial space within our business district and
converting it into a creative enterprise incubator, our many local
artists and businesses will receive critical resources and services that
will help them grow and maintain their presence in a changing economic
environment."
"Artspace
has a long history of investment in facilities across the country that
support the arts, and we are excited to work with Gateway CDC, the City
of Mount Rainier and the communities of the arts district to pilot this
new incubator," said Artspace Senior Vice President of Properties Greg Handberg.
"Artspace is proud to be a partner on this NEA grant where we can
activate our commercial space and be a part of helping our artist
residents and other local businesses move their businesses forward in a
community-focused initiative."
"The
Prince George's County Redevelopment Authority has invested millions of
dollars into the Gateway Arts District because we know what this area
and the surrounding communities have to offer," said Redevelopment Authority Executive Director Howard Ways.
"We are excited about this project and our partnership with Gateway
CDC, and the County looks forward to being a part of the continued
community revitalization strategies within the arts district."
The
NEA received 275 applications for Our Town this year. Recommended grant
amounts ranged from $25,000 to $200,000. For a complete listing of
projects recommended for Our Town grant support, please visit the NEA
web site at arts.gov. Project descriptions, grants listed by state and by project type, and resources are available as well.