But is it Art? Art Fair

The WCP's Kriston Capps has a very interesting article on a new and fresh concept on a DC satellite art fair to the (e)merge art fair - read it here.

When artists Alex Ventura and Victoria Milko host the But Is It Art? fair from Sept. 22 to Sept. 25, they won’t be putting that question to their artists or audience. They know what they’re doing is art. Their DIY fair is asking a pointed question about another art fair taking place over the same weekend: the inaugural (e)merge art fair.

“We can show as strong a contemporary art show without the development,” Ventura says. “I’m not judging, but it’s sort of a friendly ‘fuck you.’ Contemporary art doesn’t need that setting.”

This is a first heard for me - check out their website here. When Art Basel Miami Beach started in Florida less than a decade ago, it was just them (Art Miami had been around for years, but at a different time). The idea proved so good, that now there are 25 satellite art fairs around the ABMB magnet and even the original art fair (Art Miami) changed their schedule to align with ABMB week in December.

“These people have not contacted us,” Conner says, “but I think it’s fantastic.” She says that (e)merge aims to be inclusive and to broadcast other arts events within the city, including, potentially, But Is It Art? “Casting things as mainstream versus alternative—I’m not sure those are the right terms. If like the Armory, if like Art Basel, if what (e)merge is doing is inspiring others, we’re happy that a satellite is happening.”